In this episode of the Scafol Surveying Solutions Podcast, we sit down with Joe Miller, founder of Home Surveys, to explore what it really takes to scale a surveying business through a franchise model. Joe opens up about the pivotal moment that led him to choose franchising over the traditional route of hiring and expanding in-house — and why he believes it’s a smarter way to grow in the surveying industry. He walks us through the considerable work that went into building the operational framework behind the model; packaging up years of experience and process into something that another qualified surveyor could pick up and run with from day one. We dig into what Home Surveys actually looks for in a franchisee — and why attitude and mindset often matter more than years on the tools. Joe also addresses one of the biggest challenges in any franchise network: maintaining consistency and quality across every report, every time — and the role technology plays in making that possible at scale. With refreshing honesty, Joe shares what he wishes more prospective franchisees understood before signing on the dotted line, and reflects on the gap between expectation and reality that many new franchise owners experience early on. The episode closes with a look ahead — where Joe wants to take the Home Surveys network next, and what his vision is for the business over the next five years. Whether you’re a surveyor thinking about going out on your own, or simply curious about the business side of the industry, this is a conversation well worth your time.
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